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Whilst I will accept the Camcorder that Terfyn suggested is fine. However, in modest-light conditions the purpose of additional lighting isn't always to overcome camera-limitations.
.......You haven't said "what" these "short videos"(?) are promoting.....?
Lighting is there to help highlight the scene and either the person (in the case of an Interview), or the Product. Far too often products are in black plastic and very difficult to see clearly, esp against a bright background.
You might consider a ~£100 investment in a continuous background with two (pref. 3) lights which can be set-up quickly. If the background is something to do with the business, that might be worth including.... but it needs to be just out of focus, which implies being several feet behind the objects you are filming. For demonstrations the contrast between the Demonstrator and the Object should be considered..... after all, it is your Product that is most likely to promote Sales....
Another useful(?) point is that anything plugged into your camcorder should present no strain on the internal circuitry... this means making sure there is no leverage, or untied wiring. Folk that don't heed this can end up with non-working sockets ( once the solder breaks). Repair is expensive.
Finally, you will need to do some Editing.... to get the footage polished and give the viewer a reason to continue. This means cutting-out Ums and Ers (as well as silly mishandling), or getting their sleeves in the way..... etc.
The choice of Location is important, esp if you don't notice external noises, or flickering lights.
Using lapel-mics is tempting, but few non-media-professionals know how to wear them and you can get rubbing/breathing noises that are almost impossible to remove.
You should have a camcorder that allows you to monitor the Audio: - using large-muff, "Closed-Back" headphones with the correct plug.... modest ones about £60.
Having a stand-alone audio recorder AS WELL, is a prudent move - beware though, that "Knowing your Kit" is also never easy - and can take several months to get it slick.... If you are presenting the Videos to Seniors in the Company, you could suggest they do one as well - That can help you dodge any bullets.
For a Business, you might like to Open/Close with a paid-for jingle.... someone in the Co will know a musician that can do this, for a modest 1-off fee. You can get no-end of Royalty-free music off the Internet and elsewhere here...provided you give them a plug. But having your-own is much more professional.... something about 10 seconds should do.
(PS My pet-hate is drumming ). You will need to learn about audio-levels as most presentations are far too loud - an average level is -12dB ( as set by the Editor software). However, for consumer camcorders you only get "about right" metering - although a modest stand-alone recorder (like basic £80 "Zoom" recorders), have a display which shows levels ( Check before buying - they are not the easiest things to set-up!)
Cheers.... hope that helps . . . . |
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2-12-2019 02:07:59
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